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​​​​​​​The Big Picture Campaign

Ads are more memorable when message and technique—the explicit and the implicit—are aligned. In this campaign, we make the high-level case for independent insurance agents providing value through their ability to see “the big picture.” This lays shows how agents know their local community, take the time to learn the client’s specific situation, and provide options for clients to choose from with recommendations truly customized to clients’ needs. Available to be customized for  print, digital ads, video and radio​​



Office sure your business insurance protects everything you’ve worked hard to achieve. Talk to an independent insurance agent.1pageoffice
Florist growing business needs truly customized insurance from agents who see the BIG PICTURE2pageflorist
Family insuring your family, get the custom advice that only comes from agents who see THE BIG PICTURE3pagefamily

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